Email Marketing Design

Email Marketing Design

We live in a world where people like to email. It’s fast, convenient and, most importantly, effective. A well-designed marketing email is crucial to break through to your potential customers. Amongst so much competition, a great email design needs to capture the attention of the reader right away to avoid being deleted or seeing your business added to their junk/spam email list.

It can be difficult to get right, but email design is your chance to let your content shine. By making it pop with colour, you have the best chance to attract your audience’s attention, but sticking to your brand and making it recognizable as ‘yours’ is also important. With a huge amount of experience in email marketing design, I can help you decide which style of email design is right for you while ensuring it remains consistent with your branding.

Your layout, the backbone of any email marketing design, determines the flow of your content and the order in which your readers take in information. It is essential that the layout is just right to ensure recipients are taking in the right messages. It is also vital to create a responsive email design. A responsive email design is readable regardless of which device is used to access the email. Whether it is an iPad, iPhone, Android, Mac or a PC, your email must be able to change to fit any format. View my brief guide to the dos and don’ts of email design here.

Each client’s email database is different, but by taking advantage of my experience in the industry, backed up by a proven track record, we can work together to get your emails read, drive readers through to your website and get your products or services noticed. Plus, with more emails than ever being opened on mobile devices and tablets, I will ensure your templates are responsive so that they can easily be read on any device. Get in contact today to discuss email marketing designs.